The circular economy presents a $4.5 trillion business opportunity if businesses can rethink products and services along the principles of durability, renewability, reuse, repair, replacement, upgrades, refurbishment, and reduced material use, according to the World Business Council for Sustainable Development.
MagVision’s Dr. Nathalie Muller discusses what the circular economy actually means, why companies need to prioritise reuse and why measurement is so important, in an article for Authentication and Brand News.
A PDF of the article is available by clicking on the link below:
MagVision in ABN News April 22
To read the publication in full, visit www.authenticationbrandnews.com